Visual Design, Digital + Print

Fireman Sam

Website Rebuild

With a brand refresh for Hit Entertainment's Fireman Sam imminent, an updated online presence was commissioned so as to bring the character website up to date. Working alongside Hit's development team in order to generate content for their Tridion Content Management System, we outlined the initial user interface proposal and later all online areas of the new website, including downloadable activities, games, and media. The results yielded a brighter, fully responsive HTML5 build.


  • + HTML
  • + CSS
  • + Adobe Photoshop
  • + Adobe Illustrator
  • + Adobe Animate / Flash
  • + Produced for NakedPenguinBoy Limited

The final UI specification can be viewed below:

Fireman Sam User Interface Layout Design